Before exporting Contacts for email marketing, how can clickers and non-clickers be separated?

You can separate clickers from non-clickers by using tracked DM links, then organizing the exported contact data based on click behavior and campaign context. This kind of contact review is useful because someone who clicked your link is usually warmer than someone who requested the link but never opened it. The important distinction is that link-click data helps inform your export and follow-up strategy; it does not need to be framed as a built-in Contacts feature.

Why Separate Clickers and Non-Clickers?

• Clickers: These users showed stronger intent and may be ready for a more direct email or sales follow-up.

• Non-clickers: These users may need a reminder, a clearer explanation, or a softer nurture sequence.

A Safer Workflow

1. Use a Tracked Link: Put a tracked link in your automated DM.

2. Let the Campaign Run: Give users time to open the message and click.

3. Review Click Data: Use the tracked link data to understand who clicked and who did not.

4. Export and Organize: After export, set contacts in your email or CRM tool based on the available click and campaign context. For non-clickers, StarLovin’s Smart Follow-Up Messages can help send a delayed reminder to people who did not click a tracked link. Final list organization can then happen after export.