Overview

Connecting your Instagram account to StarLovin lets you schedule and publish Reels, and use auto-repost to repurpose content from other platforms. You can customize captions, hashtags, and Instagram-specific settings for each post.

Connecting Your Instagram Account

In StarLovin, go to Settings → Integrations → Social Channels.
In the Connected Channels card, click New Channel.
In the Connect Social Channel dialog, select Instagram.
You'll be redirected to Instagram's authorization page. Sign in and approve the requested permissions.
Your account will appear in Connected Channels with an active status.

Only workspace owners and admins can connect, refresh, or remove social channels. You can connect multiple Instagram accounts if you manage more than one.

What You Can Do

Schedule Posts

Create and schedule Instagram Reels to publish at specific times. When composing a post, Instagram-specific settings include:

Caption — Add your text, #hashtags, and @mentions, up to 2,200 characters.
First Comment — Automatically post a comment right after publishing, useful for extra hashtags or CTAs.
Share to Feed — Choose whether your Reel also appears on your profile grid.
Trial Reel — Share to non-followers first and let performance determine if it reaches your followers.

Auto-Repost

Instagram can be used as both a source and a destination for auto-repost workflows:

As a source — Pull your existing Instagram Reels and repost them to other platforms.
As a destination — Automatically repost content from TikTok, Facebook, or another Instagram account as Reels.

Refreshing or Disconnecting Your Instagram Account

If your channel becomes inactive, click Refresh in Settings → Integrations → Social Channels to re-authorize Instagram.

To disconnect:

Go to Settings → Integrations → Social Channels.
Click Remove next to the Instagram account.
Confirm in the dialog.

Important: Removing a channel deletes all associated data in StarLovin, including scheduled posts and repost history. This cannot be undone. Your Instagram account and its content are not affected.

You can reconnect at any time by adding the channel again.

Permissions

When you connect Instagram, you're asked to allow StarLovin to:

View your profile information.
Publish content on your behalf.
Manage comments on your posts.

StarLovin only uses these permissions for the features described above.

Troubleshooting

My channel shows as inactive Your Instagram authorization may have expired. Click Refresh next to the channel to re-authorize.

My scheduled post failed to publish Check that your channel is still active and that the content meets Instagram's requirements, such as video format and aspect ratio. Failed posts show an error message when you hover over the status.

I connected a personal account instead of a business account Instagram's publishing features require a Business or Creator account. Switch your Instagram account type in the Instagram app, then reconnect in StarLovin.

Support

If you need help with the Instagram integration, visit our Support page or contact us at support@starlovin.com.

Instagram Integration Guide